Monthly Archives: April 2007

Book awards bring exposure to books. Exposure generates sales. Sales mean more money in your pocket. Pursuing those book awards that allow publishers or authors to nominate their own titles can be a worthwhile activity for your book marketing efforts. … Continue reading →

In Aesop’s fable of The Hare and the Tortoise, these two animals agree to a race. Everyone knows that a hare is fast while a tortoise is slow. However, during the race, the hare decides to take a rest part … Continue reading →

I recently spoke with a gentleman who had written and published a book on terrorism’s threat to our water supply. As we discussed avenues for marketing his book, this gentleman remarked that mostly academicians had purchased the book, which he … Continue reading →

In this part of “Act Like a Best-Selling Author,” we will attempt to answer the question: “When should I start marketing my book?” The answer, you should start marketing your book months before the manuscript is finish. This is why … Continue reading →