Research paper on KNOWLEDGE MANAGEMENT IN THE ORGANIZATION AS A WAY OF INCREASING PERFORMANCE AND COMPETITIVENESS

The term “knowledge management” appeared in the literature on management of organizations in the early 90s of the XX century, marking the birth of a new direction in management sciences. The time of origin of this trend can be considered in 1993 when the first conference held in Boston, devoted to issues of knowledge management (KM) in companies and organizations.

At present, this trend is evolving rapidly. The field of study of knowledge management include the following main
questions:
● identification of knowledge (intellectual assets) in the organization;
● dissemination and sharing of knowledge among the staff of the organization;
● concentration of knowledge to solve non-standard, including the innovative problems and challenges;
● generation of new knowledge in the organization.

The purpose of knowledge management in the organization is to increase its intellectual assets and thus its effectiveness. To do this it is necessary to organize:
● storage of information and knowledge, with have potential value;
● dissemination and exchange of valuable knowledge and information among employees of the organization;
● training of employees and “outsourcing of knowledge”.

Knowledge management is systematic in nature. This is a process of compilation, use and reuse of information or direct knowledge, experience and professional skills to achieve a particular benefit, goal, to strengthen the organization and increase its competence. Determining the nature and content of knowledge management, it is advisable to take into account that creation and use of knowledge takes place not only onthe individual but also at the community level.

Thus, it is possible to propose the following definition of knowledge management: a set of managerial actions on methods, techniques and forms of organization of social relations in the sphere of production, distribution and use of knowledge aimed at improving the efficiency of these processes and implemented in specific economic framework (companies, institutions, units, and various forms of cooperation, etc.) Also knowledge management can be explained as a process through which organizations can profit from the stock of knowledge or intellectual capital in its possession. The organization creates value from its intellectual assets and assets based on knowledge in the process of management. Knowledge management is the engine of innovation and obtaining of new knowledge.



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